What Do We do

ProFin Partners has been designing investment solutions with a niche expertise in derivatives and structured products for 15 years. We provide solutions across three mandates: Discretionary, Advisory & Execution, utilising over 40 distribution agreements.

Our extensive institutional network, with over 50 partnership agreements, provides us with broad market intelligence. Whilst our size allows us to remain independent, creative, and agile. We are London based with multiple regulatory licenses through the FCA.


Why Us


We want our clients to trust our know-how, expertise, and vision. For the last 15 years we have had our clients’ interest at the centre of everything we do, and have grown with them. Our purpose is to have you on our journey.


We believe that with passion we can build knowledge and resilience, to better manage challenges and disruptions. We have trained more than 20 talented young people to share in this passion with our partners and clients.


We consider our clients and suppliers as partners. We have 40+ distribution agreements with issuers allowing us to offer diversification, best pricing, and access to a wide range of ideas. We grow with our partners.


Since its creation in 2009, ProFin Partners has grown steadily and built a strong, dedicated and passionate team. We assist qualified investors in their search for creativity, expertise, ownership and sustainability.

















The team

Myriam Deblanc

Myriam Oualha Deblanc is proud of her multicultural background (Tunisian, French & Austrian) and grateful to have lived in 4 countries. This background has helped her adapt and thrive in an ever-changing, multicultural world, whilst maintaining her entrepreneurial spirit. Prior to joining capital markets in 1999, Myriam succeeded as a special envoy, convincing leading British clothing brands to manufacture in Tunisia. This was followed by experience in the finance department of Proctor & Gamble which taught her about multinational businesses. Myriam then made the switch to financial services, joining Commerzbank. She developed new markets in the private bank sales team and introduced the first equity convertibles in Lebanon & Israel. She then joined Royal Bank of Cananda and issued the first in-house equity derivative product. Myriam and her team led the distribution for Europe, Switzerland, and the Middle East, focussing on large private banks and independent financial advisors. Myriam consequently setup ProFin Partners in 2009, which she still runs and is the sole owner.

Robbie Shepherdson
Investment Advisor

Robbie joined ProFin Partners in October 2021 with a focus on the UK market and our ESG offering. Robbie joined from JP Morgan Private Bank where he worked supporting portfolio managers and investors in a variety of financial products, both on day-to-day trading and strategic projects. Before this he graduated from Loughborough University with a Master of Engineering (MEng) in Mechanical Engineering. He also holds the Investment Management Certificate and the Certificate in ESG Investing from the CFA UK. Robbie grew up in Edinburgh and plays hockey internationally for Scotland. He also continues to play golf and football, whilst remaining an avid fan of all sport.

Adrian Butterworth
Compliance Consultant

Adrian joined ProFin as Compliance Officer in May 2023 and has a wide range of experience in UK corporate law requirements having worked in asset management as well as investment, corporate and private banking. He assists the team with all aspects of regulation and compliance as well as some operational aspects of the business.

ProFin Partners

4 Cavendish Square

Office 101

London W1G 0PG

United Kingdom


We can only learn, grow & succeed together. 


Authorised and regulated by the Financial
Conduct Authority. Firm reference number 595504

© 2023 Profin Partners